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TOP 10 Customer Loyalty Software


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What is Customer Loyalty Software?

Loyalty or Customer Loyalty software allows companies to identify regular customers or potential regulars. Once identified, they can send incentives such as gift cards or reward points to return to that business. It also gives users the ability to customize different aspects of a loyalty program. This includes from creating rules about how customers earn and spend points and how many points they earn per purchase.

Customer Loyalty Software Features

Customer loyalty platforms or systems, is a key tool in the development of the company's marketing plan. In this sense, these tools have as main features:

  • Help identify valued, loyal, or interested customers
  • Create a loyalty program that includes gift cards or reward points for purchases
  • Provide a means to distribute gift cards or other incentives.
  • Tracking the commitment to the loyalty program